Guide qualified prospects to lead generation success in your online marketing.
Landing pages (or “microsites” as they’re sometimes called) are single page call-to-actions that drive conversions from traffic driven to it by a properly executed advertising campaigns. But what does that mean exactly? Simply put, their sole purpose is to turn web traffic into customers.
Our diverse staff at LMD Power Marketing, create custom landing pages for a variety of purposes and events. Whether you need to increase leads or promote a seasonal offer or service, these pages create a sense of urgency that leads to results.
Landing Pages vs. Websites
So what’s the difference between a landing page or a microsite versus a regular, run-of-the-mill website? Landing pages’ hone in on a singular call-to-action, thus eliminating web distractions that cause prospects and customers to drop off or lose interest. This includes content, display, and media. The message is catered to delivering results, so everything needed to entice them into accepting your offer is right there on one page! Your customers can request more information with the click of a button while you can track impressions, clicks, and conversions to gauge your campaign’s success.
Our developers are SEO and SEM trained.